Target Canada closing – the result of mismanaged expectations.

Target Canada announced early this morning they were closing all 133 Canadian locations and pulling out – lock, stock and barrel. After less than two years! What seemed a sure thing has quickly crumbled to the point of being what is target1described as “an epic failure.” It is sure to be one that will be studied in marketing and merchandising courses for years to come. And it is a lesson in mismanaged expectations.

Read More Target Canada closing – the result of mismanaged expectations.
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It’s not enough to understand expectations, we’ve got to manage them!

This morning I spoke with a woman who attended a seminar and bought the book over a year ago. She was excited to share how it has helped her. Her words continue to ring in my ears: “Your book has revolutionized the way I manage my life.”

Read More It’s not enough to understand expectations, we’ve got to manage them!