Target Canada closing – the result of mismanaged expectations.

Target Canada announced early this morning they were closing all 133 Canadian locations and pulling out – lock, stock and barrel. After less than two years! What seemed a sure thing has quickly crumbled to the point of being what is target1described as “an epic failure.” It is sure to be one that will be studied in marketing and merchandising courses for years to come. And it is a lesson in mismanaged expectations.

Read More Target Canada closing – the result of mismanaged expectations.
Advertisements